The team at Weidert Group understands the challenges facing industrial marketers every day. And we have ways to solve many of them – the most pressing of which is usually generating quality leads. This survival kit can help you clear that hurdle and fill your pipeline with people who want your help.
Working closely with our client-facing teams and client SMEs, we develop highly valuable advanced content like tip sheets, guides, eBooks, videos and more, each of which delves deeper into topics than a typical blog article and provides real value to prospects.
Sales Comparison Chart
A website should be your hardest-working sales “person,” capable of attracting and converting visitors into leads and customers. Our web development, design and writing teams collaborate with clients to create powerful websites that address prospects’ needs at every point in their buyer journeys, from initial awareness to final purchase decision.
Pumptec is a manufacturer of American-made commercial pumps out of Anoka, MN. This website's product catalog was built using HubDB to make to easy for users to find what they need in addition to making it very easy for the client to manage the products at any time.
Alive & Kickin’ Pizza Crust is a leader in dough products for foodservice operations and manufacturers. Our work included strategically integrating and promoting a new product line. In addition, we were charged with increasing the number of quality leads coming to their site so their sales team could reduce reliance on cold calling.
PINpoint is a Manufacturing Execution System software company. As a recognized leader in the MES category, they give customers the ability to optimize efficiency and quality, and deliver a positive return on their investments.
Falcon Structures, a Texas-based manufacturer of modified shipping containers, wanted to take their marketing efforts (and sales results) to higher heights. They were already familiar with inbound marketing, but knew there were more opportunities beyond the scope of their in-house capabilities.
This above-ground welded steel tank manufacturer serves the power, municipal water, transportation, mining, ethanol and biodiesel industries and others. They initially asked us to develop a more effective website; soon after, they asked us to develop an entire inbound program to generate and nurture quality leads.
This manufacturer of whey protein products requires a site that aligns with the needs of food scientists and culinary experts.