WHAT'S INCLUDED:
Develop a detailed, actionable picture of your best prospects — because the more you understand about their challenges and motivations, the more able you are to be their solution of choice. Ask the right questions as you begin creating emails, blog posts, videos, white papers and case studies.
Organizing your thinking, determining a direction, and writing in a way that positions you as an expert requires a disciplined process — this kit will help you implement yours.