You have a brand new, beautiful website; the question is, how do people actually find your website on the internet? Search engine optimization (SEO) is essential to your website’s visibility. It is an important way of communicating with Google and other search engines to establish the significance of your site for users and their search queries. Through effective SEO, your content becomes more inclined to rank highly on the search engine results pages and appear to users first when they search for relevant keywords through SEO.
Here at Weidert Group, we provide all elements of effective inbound marketing and sales efforts, including web design, search engine optimization, content strategy, social media strategy, sales enablement, and more. Our clients represent primarily business-to-business organizations in complex industries such as industrial manufacturing, distribution, insurance, and financial services. We moved from traditional marketing to inbound over 10 years ago because we saw how business was changing. We excel at generating leads for companies with complex products, services, markets, and supply chains.
We recently received our newest 5-star rated review on Clutch, a B2B ratings and reviews platform, from commercial pumps manufacturer Pumptec. The company wanted to generate leads and customers from their web presence, and demonstrate their expertise about pumps and pump equipment online, but realized their website was outdated.
We helped the company by working on a time-sensitive disinfecting-focused marketing campaign when COVID-19 hit, as the company is also involved in the disinfecting business. We also built a brand new website that was focused on SEO and conversion opportunities and started a monthly inbound marketing program that consisted of content writing, paid ads, SEO, and website maintenance. As a result, Pumptec saw significant growth:
“Our performance is up 20% year-over-year, and we had a record month in August 2021. Overall, we’ve had steady growth with Weidert.” – Steve Babcock, VP of Engineering & Marketing, Pumptec, Inc
In addition to this excellent review, Top Design Firms also featured Weidert Group as a leading web design company. Top Design Firms, a sister company to Clutch, is a listing site that compiles and organizes companies offering marketing, design, and development services. It aims to help buyers find the right partner for their project.
We thank Pumptec for providing our latest 5-star rated review on Clutch! We value our client partnerships and the thorough and honest feedback about the work we provided. There’s nothing we love more than helping complex businesses solve challenges and hit their growth goals by attracting qualified leads to their websites and helping turn them into customers. See how we can help you today!
Posted by Kelly Wilhelme Kelly Wilhelme currently manages all of Weidert Group's marketing efforts. Through her past experience as an inbound marketing consultant on our client service team and, prior to that in financial services communication, she has a deep understanding of complex businesses and a desire to help them grow. Kelly has a passion for communication strategy, layout and design, as well as writing and content creation.