Get a sense of the quality and nature of our inbound work by viewing the case studies below. Use the filtering button to find what’s most important to you.
ESOP Partners needed help with a comprehensive website redesign. Implementing a robust SEO plan along with a strategic site architecture and content revamp boosted organic traffic that generated double-digit increases in MQLs and SQLs to keep the sales pipeline full.
Industry:
• Insurance/Financial Services
A manufacturer of highly specialized industrial equipment needed a precision-targeted ABM campaign to educate prospects (heavy equipment OEMs and dealers for upfitting industrial vehicles) on the fuel, maintenance, and other cost-saving benefits of its all-in-one power systems. Fine-tuned messaging deployed in paid ads, targeted email, and new product collateral far surpassed client goals for sales opportunities.
Industry:
• Manufacturing
Our industrial manufacturing client needed help with recruitment marketing services. A combination of inbound marketing, digital advertising, and HR enhancements contributed to a hiring boom that led to full staffing and a substantial facility expansion.
Industry:
• Manufacturing
Barcoding is a North American supply chain automation and innovation company. To help drive the digital transformation of their customers, they revamped and relaunched legacy software — IntelliTrack — using HubSpot CMS to create a standalone, product-focused website that maximizes existing domain authority and SEO rankings.
Industry:
• Manufacturing
Strouse Corporation is a precision die cutter and flexible material adhesive converter that provides customers with complex, multi-layered products. Strouse realized they needed to convey their market advantage — solving unique problems with expert engineering and manufacturing — using updated, modern messaging.
Industry:
• Manufacturing
Pumptec is a manufacturer of industrial-grade, high-pressure electric commercial pumps for OEMs. Due to the pandemic, they were forced to conduct business virtually and realized the need to improve their online presence and streamline their sales processes.
Industry:
• Manufacturing
When MūL Technologies partnered with Wisconsin-based GMI Solutions to launch MARC™, their mobile autonomous robotic cart, they had no name recognition or website. But MūL team members had worked with Weidert Group on GMI Solutions’ inbound marketing, so they enlisted a trusted agency partner to create a strategic product launch campaign for MARC.
Industry:
• Manufacturing
• Engineering/Construction
Falcon Structures, a Texas-based manufacturer of modified shipping containers, wanted to take their marketing efforts (and sales results) to higher heights. They were already familiar with inbound marketing, but knew there were more opportunities beyond the scope of their in-house capabilities.
Industry:
• Manufacturing
• Engineering/Construction
The Gordon Flesch Company, the Midwest leader in office technology solutions, wanted a website that would attract and convert visitors into leads with content that was valuable to prospects, with more powerful messaging that accurately communicated its expertise and full range of capabilities.
Industry:
• Professional Services