Get a sense of the quality and nature of our inbound work by viewing the case studies below. Use the filtering button to find what’s most important to you.
Contract Manufacturer for OEMs
Our industrial manufacturing client needed help with recruitment marketing services. A combination of inbound marketing, digital advertising, and HR enhancements contributed to a hiring boom that led to full staffing and a substantial facility expansion.
Barcoding is a North American supply chain automation and innovation company. To help drive the digital transformation of their customers, they revamped and relaunched legacy software — IntelliTrack — using HubSpot CMS to create a standalone, product-focused website that maximizes existing domain authority and SEO rankings.
Strouse Corporation is a precision die cutter and flexible material adhesive converter that provides customers with complex, multi-layered products. Strouse realized they needed to convey their market advantage — solving unique problems with expert engineering and manufacturing — using updated, modern messaging.
Pumptec is a manufacturer of industrial-grade, high-pressure electric commercial pumps for OEMs. Due to the pandemic, they were forced to conduct business virtually and realized the need to improve their online presence and streamline their sales processes.
When MūL Technologies partnered with Wisconsin-based GMI Solutions to launch MARC™, their mobile autonomous robotic cart, they had no name recognition or website. But MūL team members had worked with Weidert Group on GMI Solutions’ inbound marketing, so they enlisted a trusted agency partner to create a strategic product launch campaign for MARC.
Falcon Structures, a Texas-based manufacturer of modified shipping containers, wanted to take their marketing efforts (and sales results) to higher heights. They were already familiar with inbound marketing, but knew there were more opportunities beyond the scope of their in-house capabilities.
The Gordon Flesch Company, the Midwest leader in office technology solutions, wanted a website that would attract and convert visitors into leads with content that was valuable to prospects, with more powerful messaging that accurately communicated its expertise and full range of capabilities.
This above-ground welded steel tank manufacturer serves the power, municipal water, transportation, mining, ethanol and biodiesel industries and others. They initially asked us to develop a more effective website; soon after, they asked us to develop an entire inbound program to generate and nurture quality leads.
Weidert Group was initially asked to create this ESOP consultancy company’s name and logo, and roll out its new branding. After learning more about inbound marketing, the client asked us to develop a new website that had the components necessary to attract visitors and convert them into leads and customers. This was just the beginning of a strategic partnership that’s now lasted over 11 years!
Alive & Kickin’ Pizza Crust is a leader in dough products for foodservice operations and manufacturers. Our work included strategically integrating and promoting a new product line. In addition, we were charged with increasing the number of quality leads coming to their site so their sales team could reduce reliance on cold calling.
This company partnered with Weidert Group to develop and launch an inbound marketing program that its independent agents could use to market their businesses to prospects. Because independent agents sell multiples lines of insurance, giving them tools to help make them more effective makes the agent/insurance company relationship stronger and can improve sales.