Weidert Group Marketing & Sales Blog

    Posts written by Keith Schmitz

    Keith Schmitz
    Keith Schmitz has a long-time career involved with getting his clients written up in scores of trade publications. Along with developing insightful content, Keith has walked acres of plant floors and job sites in pursuit of interesting client stories. For ideas on how to position your company in the trade press, he can be reached by clicking @krpr_inc.
    Public Relations Update 2018.jpg
    3 min read | Inbound Marketing

    The Lay of the Land for B2B Public Relations in 2018

    Dec 12, 2017
    Doing Great Public Relations
    2 min read | PR & Earned Media

    How to Work with Your B2B Marketing Agency to Do Great PR

    Oct 27, 2017
    Pitching to the media.jpeg
    2 min read | Content Marketing

    Putting It Over the Plate: Pitching to Score with the B2B Media

    Sep 7, 2017
    PR moving Prospects to top of the funnel.jpg
    2 min read | Content Marketing

    ROUND UP TIME! Using PR to Move Prospects to the Top of the Funnel

    Aug 9, 2017
    2 min read | Content Marketing

    When It Comes to the Trade Press, Who Do You Trust?

    Jun 15, 2017
    2 min read | Content Marketing

    Getting More Out of Your B2B Trade Press Program

    May 2, 2017
    3 min read | Content Marketing

    How to Put It Over the Plate When Pitching to Editors

    Apr 3, 2017
    3 min read | Content Marketing

    How to Distribute a Press Release for a New Patent

    Mar 2, 2017
    2 min read | Business Branding

    How B2B Trade Press Helps Turn Source Loyalty into Brand Allegiance

    Feb 2, 2017