APPLETON, WI, October 2021 – Weidert Group, a full-service B2B inbound growth agency and Diamond Level HubSpot Partner, has been named a North American winner in the “Grow Better: Marketing” category in HubSpot’s Q3 2021 Impact Awards. HubSpot, a leading CRM platform for scaling companies, uses the award to recognize members of its Solutions Partner Program who go above and beyond to help their customers grow better.
The award was granted to recognize Weidert Group’s work with its client, Strouse Corporation, a Maryland-based precision die cutter and flexible material adhesive converter. Strouse engaged Weidert Group with a focus on launching a new website, tightening SEO strategy, and developing a paid ad campaign to help their messaging stick with customers and land new business.
Weidert Group used HubSpot’s suite of Marketing and CMS tools to implement a threefold solution to help Strouse create some impressive results:
A full inbound marketing program, including strategic and foundational SEO work (result: 100%+ growth in several key SEO metrics)
A new website, including an e-commerce solution (results: 4 straight record months of organic sessions and 90% increase in quote requests)
A paid advertising campaign to accelerate lead gen (result: $80,000 project from the first campaign)
“In just the first 12 months of the partnership, we amplified the messaging of Strouse’s expertise, increased web traffic, drove sales opportunities, and produced results that a great client appreciates,” said Greg Linnemanstons, President of Weidert Group. “Strouse trusted our inbound methodology expertise, and the results show that they’re attracting, engaging, and delighting customers and prospects.”
Maximizing their monthly inbound program is the ongoing focus of Weidert Group and Strouse’s collaboration, as they maintain weekly blogging, integrate video ads, improve the user experience, and implement conversion rate optimization tactics. Learn more.
About Weidert Group, Inc.
Weidert Group, founded in 1980, is a full-service business-to-business inbound growth agency that has been a certified HubSpot Agency Partner since 2011, and achieved Diamond status as a top partner in 2020. HubSpot is the global leader in marketing automation software and the #1 CRM platform for scaling companies, with over 121,000 customers in more than 120 countries. Weidert Group provides all components of effective inbound marketing, sales, customer service, and recruitment marketing efforts, including web design, search engine optimization, content strategy, social media strategy and promotion, lead nurturing, voice of the customer programs, marketing and sales training and process design, and overall marketing management. Clients represent primarily business-to-business organizations in complex industries such as industrial manufacturing, distribution, and logistics.
HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help companies grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, more than 100,000 customers across more than 120 countries use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.
Named Glassdoor’s #4 Best Place to Work in 2021, HubSpot has been recognized for its award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more. HubSpot was founded in 2006 and is headquartered in Cambridge, Massachusetts. The company’s thousands of employees work across the globe in HubSpot offices and remotely. Learn more at www.hubspot.com.
Posted by Kelly Wilhelme Kelly Wilhelme currently manages all of Weidert Group's marketing efforts. Through her past experience as an inbound marketing consultant on our client service team and, prior to that in financial services communication, she has a deep understanding of complex businesses and a desire to help them grow. Kelly has a passion for communication strategy, layout and design, as well as writing and content creation.