Until a few years ago, all the hard work that goes into choosing a name for your website would have been focused on the segment that goes before the dot and not on the top level domain or TLD—e.g. ".com," ".org," etc.
In fact, there were very few TLDs that you could use without restriction. For instance, not just anybody can buy ".edu" or ".gov." However, recently, the Internet Corporation for Assigned Names and Numbers (ICANN) opened up more than a thousand new TLDs, and you now, marketers have dozens of options available to them.
In today's world, whether you're choosing a new domain for your business or simply looking to protect your domain ownership for the future, it's important to get the basics on how domains currently work.
This infographic, provided by HostingFacts.com, provides a great overview of all the information you need to know about TLDs and more. Take a look!
Looking for more advice on domains and effective use of websites for your digital marketing strategy? Check out our guide below.