Marketing & Sales Speakers

Inbound marketing thought leaders delivered right to your doorstep.


Upcoming Events

Hear our speakers online and in person.
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Q4 HUG: How to use HubSpot Analytics to Prove Your Marketing ROI

October 16th, 2019 | 6:00–7:30pm

“Half the money I spend on advertising is wasted; the trouble is I don't know which half”. - John Wanamaker

While this statement focuses on advertising, it can probably be expanded to include all of marketing. Justifying spending on marketing can be difficult, with some managers and executives thinking of marketing as just a cost center.

HubSpot analytics tools can show how your marketing efforts convert visitors into paying customers, while Google Analytics and Google Search Console can help direct your marketing efforts into the most effective channels. Visualization tools, such as Databox, can automate reporting on analytics to keep you focused on your companies key performance indicators.

Learn more & register

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Q4 HUG: How to Optimize Your Business with Voice of the Customer

October 22nd, 2019 | 7:45–9:00am

Successful companies truly understand their customers. So much that companies can tell what customers need before they themselves even know. How is this possible?

Voice of the Customer (VoC) optimization involves listening to customer feedback, sharing results organization-wide, and leveraging findings to develop and implement powerful action plans. When done properly, it gives customers what they want, transforms them into brand advocates, and creates force in your marketing and sales flywheel.

Learn more & register

Manufacturing First Logo

How Manufacturers Can Own Google Search in 2019

October 30th, 2019 | 11:00 a.m. breakout session

Is your website doing what it’s supposed to — attracting prospects (and employee candidates)? Join Greg Linnemanstons, President of Weidert Group, at the Manufacturing First Expo & Conference at the KI Convention Center in Green Bay!

Learn how to use cutting-edge content, continuous improvement, and SEO tools to turn your site into your company’s hardest-working asset.

Learn more & register

Have Us Speak at Your Next Event

Our experienced speakers and workshop leaders will energize, educate and inspire your team with presentations on inbound marketing strategy, modern selling, digital tactics and much more.

Greg Linnemanstons Weidert Group

Greg Linnemanstons

Inbound Marketing, Sales & Management

Greg draws on his extensive experience as an inbound marketing thought leader, strategist, and business owner to engage audiences with the broad concepts and finer points of inbound marketing, sales and overall business management.

Book speaker

Nicole Mertes Weidert Group

Nicole
Mertes

Sales Enablement & Business Development

With a strong background in media advertising, consulting and sales management, Nicole is the expert on business development and how Inbound Sales helps organizations navigate the evolution of buying and selling.

Book speaker

Frank Isca Weidert Group

Frank
Isca

Inbound Marketing Strategy & Planning

Frank is passionate about helping B2B companies improve their online presence through inbound marketing and modern website design – attracting ideal prospects and converting them to lifelong brand advocates.

Book speaker

Justin Harrison Weidert Group

Justin
Harrison

Inbound Marketing &
Growth-Driven Design

Justin has wide-ranging experience in graphic and web design, helping clients establish and leverage effective inbound marketing tools across several digital platforms. Justin has  been working with websites for more than a decade.

Book speaker

 

Recent Presentations

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10 Steps Every Industrial Marketer Can Take to Improve Business Development Results

Learn the best ways we’ve found for overcoming marketing challenges and sales obstacles to improve your business development efforts and scale your business.

Who It's Right For

Marketers, Salespeople, Business Development Managers

Length of Session

1 Hour

Style

Webinar or Presentation

How to Sell Inbound Marketing to the CFO

How to Sell Inbound Marketing to the CFO

It’s the C-suite’s job to make sure every budgeted dollar returns value to the company. Discover how to sell them on the value of inbound marketing and gain solid buy-in for your lead generation efforts.

Who It's Right For

Marketers

Length of Session

1 Hour

Style

Webinar or Presentation

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Attract the Right Website Traffic with a Modern Approach to SEO

Modern SEO transcends website optimization. Get up to date on the benefits of regular content creation, social media engagement, effective website design, and how they work together to drive more organic traffic to your site.

Who It's Right For

Marketers, Business Development

Length of Session

1 Hour

Style

Presentation

Amplifying Your Inbound Marketing Strategy by Mapping The Buyer's Journey

Amplifying Your Inbound Marketing Strategy by Mapping The Buyer's Journey

Refine your content strategy, create smarter lead nurturing campaigns, and excite your sales team! Learn how to map your personas’ Buyer Journeys so you can identify the best content topics for each step of those journeys. 

Who It's Right For

Marketers, Sales Managers

Length of Session

2–3 hours

Style

Webinar or Presentation

Inbound Marketing 101 Workshop

Inbound Marketing 101 Workshop

Designed to help organizations launch an inbound marketing programs that achieve maximum results; teach them how to educate content contributors, gain cross-organizational buy-in, and gather content ideas based on the buyer journey and top content categories.

Who It's Right For

Marketers at Companies Considering Inbound

Length of Session

2–3 hours

Style

Interactive Workshop

You’re Getting Inbound Leads; Now Learn to Turn Them Into Sales

You’re Getting Inbound Leads; Now Learn to Turn Them Into Sales

Attracting leads is one thing, closing them is another—especially as prospects turn to the Internet more than ever before. Discover how to match your sales approach to the new way people buy and position your organization for success.

Who It's Right For

Marketers, Salespeople, Sales Managers

Length of Session

1 Hour

Style

Webinar or Presentation

Nicole speaking on LinkedIn for the Industrial Salesperson

LinkedIn for the Industrial Salesperson: Attracting Leads

Learn the basics of attracting leads using LinkedIn. When your company is producing helpful, relevant content on a regular basis, you have an advantage other companies don’t. Set yourself apart from the competition as the most knowledgeable, credible, and trustworthy salespeople.

Who It's Right For

Marketers, Salespeople

Length of Session

1 Hour

Style

Webinar or Presentation

Weidert Group testimonials of our work

Weidert Group is at the forefront of inbound marketing. Their speakers are knowledgeable and insightful. Those in the audience at our event heard practical steps to build their businesses by sharing meaningful information with the people they want to reach.

BRIAN RASMUSSEN
Director of Business Development, Manufacturing First Expo & Convention

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