Time to roll up your sleeves, dust up on your listening and note-taking skills, and prepare to network with brilliant thought leaders — Experience Inbound 2023 is coming this spring!
Hosted by two platinum HubSpot partner agencies, Stream Creative and Weidert Group, Wisconsin’s premier marketing & sales conference returns for its eighth year on April 26 at Lambeau Field in Green Bay and on April 27 at American Family Field in Milwaukee.
Each is an all-day event, running 8:00 a.m. to 4:30 p.m. Two locations. Same event. You choose. See the full agenda and register at experienceinbound.com. Hurry, Early Bird price is only good through February 28; price increases on March 1!
This powerful inbound growth conference helps organizations stay on the cutting edge and learn how to attract and successfully close more opportunities using strategic inbound marketing and sales.
We could talk about the value of Experience Inbound all day, but we’ll start with our five favorite reasons to attend:
Three keynote presentations punctuate Experience Inbound 2023 — we’re admittedly biased, but we’re pretty excited about these experts coming to join us, and we think you should be too!
Paul Roetzer, Marketing AI Institute founder and CEO, will discuss how AI will transform your company and career. AI is the talk of the town in just about every industry today, and Paul will present visions and opportunities for using AI to unlock bigger potential in marketing. Key takeaways will include:
Why AI matters to marketers
How to identify AI use cases and evaluate vendors
What business outcomes AI can help achieve
How to prepare your team with piloting and scaling AI
This keynote session serves as an inspirational-yet-tactical introduction to the topic of AI and is a perfect fit for all marketing and business leaders. Paul’s keynote is scheduled for 8:45 a.m. to 9:35 a.m. both days.
Lindsay Tjepkema, CEO and Co-Founder at B2B podcast company Casted, will present, “The Netflixization of Marketing: Turning Creativity Into Marketing Fuel,” which delves into learning to maximize return on creativity by beginning with core creative content to break into smaller pieces and amplify. Key takeaways from Lindsay’s session will include:
Why there’s so much pressure to be creative today
Why creative content is crucial to the future of marketing
How creative video and audio can be broken up and amplified
Learn to combat the misnomer that creativity isn't profitable in Lindsay's scheduled keynote at 10:45 a.m. to 11:35 a.m. each day of the conference.
Mike Acker, author and Founder and Coach at Advance Coaching and Consulting, will talk about overcoming self doubt, communicating clearly, and inspiring your audience. Some of the key takeaways from Mike’s talk will include:
Increasing your presentation presence
Learning simple actions for more effective communication
Identifying obstacles to executive presence
Engaging and winning any audience
Effective communication is key to cutting through the noise (so much noise) and this keynote will leave you inspired to newly tackle the challenge of cutting through, whether you’re in marketing, sales or leadership. Don’t miss it at 2:45 p.m. to 3:35 p.m each day.
2. Variety of Engaging Breakout Sessions
In addition to the three keynotes, Experience Inbound 2023 is your chance to gain insights from many industry leaders in marketing, sales, SEO, social media, and more. We have quite a lineup leading nine breakout sessions that includes:
Chelsea Drusch, Consultant and SEO Manager, Weidert Group — “How to Create an SEO + Content Strategy That Moves the Needle”
Steve James, Partner, Stream Creative — “Marketing Tools: All-Star Tips, Tricks and Integrations to Drive Home Results!”
Michelle Morgan, Paid Media Consultant, Writer, and Speaker — “Generating High-Quality Leads with Digital Advertising”
Jeff Coon, Partner, Stream Creative — “Hulk vs. Dr. Banner: How to Convey Strength and Expertise Through Branding”
Greg Linnemanstons, President, Weidert Group — “Accelerate Revenue, Growth & Profit with Focus on RevOps”
Devyn Bellamy, Senior Marketing Manager, HubSpot — “Calculating Lead Values: Adding Financial Metrics to the Conversion Path”
Peter Caputa, CEO, Databox — “Advanced Analytics: The Future of Managing, Predicting and Improving Your Company’s Performance”
James Wanke, Principal Services Consultant, HubSpot — “Be the Change You Wish to See in Your CRM, Through Change Management”
As you can see, this is a lineup of speakers with a wide range of knowledge and experience focused on results-driven strategies and a growth mindset — all in one place. For more information on the speakers and full descriptions of each session, view the event agenda here.
Important note: There are too many sessions for one person to cover them all, so bring your teammates in sales, marketing, and leadership to get the most value for your company.
3. Networking Opportunities
At breakfast, lunch, breaks between sessions, during a scheduled networking hour at the end of the day, and more impromptu opportunities, you’ll be able to chat with fellow attendees and our speakers.
There’s no better time to build or nurture connections with others in the industry, share ideas, discuss what you took away from the sessions you attended — or just connect as humans (we’ve all missed that the last few years, haven’t we?)
“Experience Inbound is now my favorite conference to attend. Now, I know why it's considered Wisconsin's Premier Marketing and Sales Conference. If you're looking to engage with some of the most knowledgeable thought leaders in digital marketing, Experience Inbound is something you won't want to miss. I left with an actionable plan that I was able to bring back to my office and implement immediately.” – Allen H.
4. Staying Ahead of the Marketing Curve
It’s entirely too easy to miss the boat and fall behind in the growth marketing world. The industry is changing at a breakneck pace, and treading water just won’t cut it. Attending the best digital marketing conferences like Experience Inbound keeps you in the know and ahead of the curve.
Our venues don't need an introduction. Lambeau Field — home of the Green Bay Packers — and American Family Field — home of the Milwaukee Brewers are two storied sports franchises that have entertained not just Wisconsinites but fans across the world for generations. By attending Experience Inbound 2023, you can enjoy these iconic venues in person. The atmosphere is energizing — a perfect backdrop for reinvigorating your business growth strategies!
Register for Experience Inbound 2023 Today
Wisconsin’s best marketing & sales conference is a must-see! Registration for Experience Inbound 2023 is quick and convenient. Select which of the two days you and your team wish to attend, then purchase your tickets.
Early Bird registration, with an incredible value ticket price of $219, ends on February 28 at 11:59 p.m. CT. After that, the price increases to $259 per ticket.
In addition to the keynote and breakout sessions, your ticket includes:
Breakfast, lunch, refreshments, and an exclusive networking hour
Access to presentation slides and video recordings of all sessions
Choice of book from either Mike Acker or Paul Roetzer
Click below to register today. We'll see you there!
Posted by Mary Rockman Mary is responsible for providing support for inbound marketing campaigns, content distribution and data analytics to improve client results. She has a passion for creating excellent events, organizing details and asking insightful questions. She is also the Appleton HubSpot User Group leader and champion of Weidert Group's flagship annual event, Experience Inbound marketing & sales conference.