Strategist Amanda Retzki

"If you’re not exploring life, if you’re not finding many different people to help, if you’re not doing the things you love, what are you doing?"

If we had only three words to describe Amanda, they would be thorough, exacting, and attentive. And those happen to be the three things a Weidert Group Strategist most needs.

Amanda leads growth programs for Weidert's industrial B2B clients, covering program planning, campaign development, HubSpot implementation, and performance analysis. Clients have confidence working with her for a specific reason: nothing escapes her notice, including the small detail that consequentially changes a recommendation. Amanda catches it before it reaches the client, which is the difference between a program that’s well managed and one that merely looks well managed.

Her work style suits companies without large internal marketing teams especially well. A manufacturer with one marketing coordinator and an ambitious growth target needs a partner who will own the discipline of the program rather than contribute to it. That’s the role Amanda plays, without being asked.