Greg Linnemanstons and Frank Isca are attending Inbound 2012 this week, gathering up all the latest insights, tips and strategies you can use to improve your Inbound Marketing, attract more relevant prospects and convert them into quality leads and customers.
UPDATE: Weidert Group wins award at Inbound 2012 for Best New Client Onboarding Process. We achieved an average customer happiness score of 167, for new clients on HubSpot under 100 days!
We want to give our readers an inside track on all the great learning taking place here at Inbound 2012, so there are a couple ways you can stay connected.
First, you can monitor Greg, Frank and Weidert Group on Twitter:
- Greg Linnemanstons: @greglinn
- Frank Isca: @frankisca
- Weidert Group: @weidertgroup
We'll be keeping an archive of all their findings at Storify. You can check that out at Weidert Inbound 2012, which will be tracked by the hashtag we created:
So what can you expect?
Well, things will kick into high gear today, with a welcome keynotes from the co-founders of HubSpot (and co-authors of Inbound Marketing), Brian Halligan and Dharmesh Shah. Followed immediately by bestselling author (The New Rules of Marketing & PR) and marketing guru David Meerman Scott.
This afternoon's schedule includes Rand Fishkin, CEO and founder of SEOmoz, and also a co-author of a groundbreaking book (The Art of SEO) talking about SEO as an essential tool of inbound marketing.
Don't forget the multitude of great breakout sessions, including: Michael Gass of Fuel Lines (+71,000 subscribers!!), author and PR 20/20 CEO Paul Roetzer, IM thought leader and Kuno Creative co-owner John McTigue, best-selling authors Susan Cain and Gary Vaynerchuk, and more HubSpot big brains than their financiers should ever allow in the same building or plane!
Some other sessions we'll be dropping in on:
- How to Become an IM Ninja in 5 Easy Steps
- Leveraging Content Assets to Sell IM Leads
- How to Use IM to Dominate a Vertical
- The Art & Science of Selling Agency Services
The great thing is that Greg and Frank will be doing all of the legwork for you! Watch for their regular posts and be prepared for them to have incredible blog posts for weeks.
Learn more about Inbound Marketing: