73% of executives don’t believe that marketers are focused enough on results to truly drive customer demand and revenue.
So prove otherwise!
While online traffic, time on page and the number of content downloads certainly can be an indicator of your website’s performance, those metrics do little to show your CEO or CFO how your company’s performance is linked to your marketing efforts.
With this guide, you’ll be shown step-by-step how to determine:
Get the guide (a cheat sheet, really) containing easy explanations and formulas for calculating the true value of marketing in your organization. Just fill out the form!